Give a man a fish and you feed
him for a day.
Teach a man how to fish and you feed him for a
lifetime.
The
starting point for all language teaching should be an understanding of how
people learn. But it is too often the case that “ learning “ factors are the
last to be considered. ESP has been particularly guilty in this regard. As we
saw in the previous chapter, the overwhelming weight of emphasis in ESP
research and materials has been on language analysis. Language factors, if considered
at all, are incorporated only after the language base has been analyzed and
systematized (see Munby, 1978 p.127). We have in effect, been more concerned
with arriving than with the journey.
